RER Network
REAL ESTATE RESULTS NETWORK
Real Estate Result’s vision is to be the most dynamic Network of forward thinking estate agents who set a new benchmark in the Australasia Real Estate Profession. The Networks mission is to deliver the best business support systems that creates awesome results for our Members in their business and personal lives.
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REAL ESTATE RESULTS NETWORK
In parallel to the work to reinvigorate the Real Estate Results brand, Managing Director, Shane McLucas, also asked Andreas Zehntner to elevate their Real Estate Results (RER) NETWORK brand. RER NETWORK is an exclusive independent real estate agents network where you become a member by invitation only and can benefit from shared successes and learning from the very best principals and mentors in the industry. The main objective was to create an aspirational and prestigious brand identity that reflected the essence of the sophistication and dynamism of the RER NETWORK and its members.
RER NETWORK
BRAND IDENTITY
Andreas Zehntner and his team designed a new brand identity and visual language for RER NETWORK. The portfolio of tools included: typefaces, colour palette, brand super graphic, photography style, info-graphic language, advertising templates and ‘At Event’ graphics.
Establishing a New Brand Hand Writing
PUBLICATION DESIGN
As RER NETWORK produced its own magazine, RER CONNECT, as well as other network publications and printed collateral, it was paramount that they established a clear and strong style guide to ensure consistency and an aspirational look and feel in line with the new brand identity. Andreas Zehntner and his team designed a number of touch-points which clearly articulated how to apply the new style guidelines (e.g. typeface, colour palette, design grids, paper stocks, etc.)
RER NETWORK KBASE
A DIGITAL TRANSFORMATION
Andreas Zehntner worked closely with all key stakeholders at RER NETWORK to understand the core elements and functionality of the existing Kbase system, which is essentially an interactive information and learning portal. Andreas Zehntner and his digital team mapped out the ideal journey for members visiting the portal and redesigned the user interface to deliver a more streamlined, dynamic and impactful user experience. The portal was also redesigned to incorporate all elements of the new brand identity, bringing it to life on a digital platform. Andreas Zehntner delivered the front-end design and framework which developers used as a blueprint for the building process.
CLIENT
Shane McLucas, Managing Director | Real Estate Results
ANDREAS ZEHNTNER
Director of Brand and Creative
BRAND TEAM
Graphic Designers: Dan Sheffield & Justin Lovett
Senior Writer: Lisa George
Senior Producer: Camilla Rous
UI Designer: Matt Royston